Aspen Dental

Aspen Dental is a prominent American dental support organization (DSO) that plays a crucial role in the dental industry by providing comprehensive business and administrative support services to a vast network of independently owned dental practices. These practices operate under the recognizable Aspen Dental brand across numerous states in the United States. Founded in 1994 (though some sources cite 1998 as the official start of Aspen Dental after a merger) by Bob Fontana, who now serves as the CEO of its parent company, The Aspen Group (TAG), Aspen Dental has grown to be one of the largest and fastest-growing networks of branded dental offices in the world, with over 1,100 locations. Mission and Vision: Aspen Dental's core mission revolves around breaking down barriers that hinder patients from accessing quality dental care. These barriers often include affordability, transparency, and accessibility. They strive to provide quality, affordable dental care in an honest, judgment-free environment, meeting patients where they are and anticipating their needs. The overarching vision, particularly under TAG, is to bring better healthcare to more people, extending beyond just dental services. Business Model and Operations: Aspen Dental operates on a dental support organization (DSO) model. This means that while the individual Aspen Dental practices are independently owned and operated by licensed dentists, Aspen Dental Management Inc. (now part of TAG – The Aspen Group) provides essential non-clinical support. This support includes, but is not limited to: Marketing and Advertising: Driving patient demand and awareness for the branded practices. Operations and Management: Streamlining administrative tasks, improving efficiency, and providing guidance on practice management. Human Resources and Recruitment: Assisting with staffing, training, and professional development for dental professionals. Procurement: Leveraging scale to negotiate better prices for equipment and supplies. Technology and Innovation: Equipping practices with modern dental technology, such as digital labs, 3D printing, and intraoral scanners. Financial Services: Offering dental financing options and plans to make care more affordable for patients. This model allows dentists to focus primarily on patient care and clinical autonomy, while the DSO handles the complexities of running a business. Aspen Dental is known for its "Practice Ownership Program," which empowers dentists to become practice owners with the backing of the support organization. Services Offered: The Aspen Dental network of practices offers a wide range of general dentistry services, including: Routine check-ups and cleanings Tooth extractions Fillings Root canals Dental crowns and bridges Dentures Dental implants Cosmetic dentistry (e.g., teeth whitening, veneers) Oral surgery Orthodontics (e.g., Motto® clear aligners, in partnership with Align Technology) They emphasize providing immediate care, accepting walk-ins for emergencies, and aiming to be a comprehensive solution for patients' dental needs. Accessibility and Patient Focus: A key aspect of Aspen Dental's strategy is to improve access to dental care, particularly in areas identified as "dental deserts" or for individuals who might face financial or systemic barriers to traditional dentistry. Many of their locations are conveniently situated in shopping centers. They also offer flexible payment options, including their Aspen Dental Savings Plan and various financing solutions, to make care more affordable. The company has also demonstrated a commitment to community by offering free dental care to veterans and those in need through initiatives like the "Healthy Mouth Movement." Parent Company (TAG - The Aspen Group): In 2021, Aspen Dental Management Inc. rebranded its parent company as TAG – The Aspen Group. This rebranding reflected TAG's expansion beyond just dental care into a broader range of healthcare verticals. TAG now supports over 1,100 locations across 45 states through its four healthcare support companies: Aspen Dental®, ClearChoice Dental Implant Centers®, WellNow Urgent Care®, and Chapter Aesthetic Studio℠. This diversified portfolio allows TAG to leverage its expertise in consumer healthcare across different segments.