Smile Doctors Orthodontics

Smile Doctors Orthodontics is a leading and rapidly expanding network of orthodontic practices across the United States. Founded in 2015 by Dr. Scott Law, Dr. Dana Fender, and Dr. Greg Goggans, the organization operates on a "people-first" culture, aiming to support orthodontists in focusing on patient care by handling administrative burdens. As the largest ortho-focused dental support organization (OSO) in the U.S., Smile Doctors has grown to include over 550 convenient locations in 36 states. The core of Smile Doctors' service offering includes a full range of orthodontic treatments for children, teens, and adults. This encompasses traditional metal braces, advanced ceramic braces, and clear aligner therapies such as Invisalign® and their proprietary Smile Express™. They are recognized as the largest network of Diamond Plus Invisalign® providers, demonstrating their expertise and volume in clear aligner treatments. Smile Doctors emphasizes a patient-centric approach, striving to make orthodontic care accessible and stress-free. They offer complimentary initial consultations, accept most insurance plans, and provide flexible monthly payment options and discounts (e.g., for military personnel, family plans, and pay-in-full treatments). Their commitment to patient convenience is further exemplified by the Smile Doctors Anywhere app, which allows for remote monitoring of treatment progress, appointment scheduling, and direct communication with orthodontists. This integration of technology, particularly through partnerships with innovators like DentalMonitoring, allows for more efficient and less frequent in-office visits. Beyond clinical care, Smile Doctors is deeply committed to community involvement. They run programs like "Smiles from the Heart," which provides no-cost orthodontic treatment to individuals in need, and engage in initiatives such as "30 Days of Thanks and Gratitude," where they collaborate with local food banks for donations. This philanthropic spirit aligns with their broader mission to create confident smiles that inspire patients, team members, and the communities they serve. The organization's growth strategy involves both affiliations with established orthodontic practices and the development of new de novo locations, often facilitated by significant capital raises. They offer various partnership models, including a joint venture model that allows affiliated doctors to maintain local ownership while benefiting from the extensive resources and support of the Smile Doctors network. This strong support system includes access to cutting-edge technology, business support, and ongoing training in the latest treatment modalities, fostering a collaborative environment among leading orthodontists. Smile Doctors' affiliated orthodontists are proud members of professional organizations such as the American Association of Orthodontists and the American Dental Association.