Charles Hurst is a prominent automotive group headquartered in Belfast,
Northern Ireland, with a rich history dating back to its founding in 1911. It has grown to become Northern Ireland's leading
motor group, employing over 800 people. The company's headquarters in Belfast are located on a 30-acre site, which is described as the largest automotive park in Europe.
Charles Hurst operates across multiple sites, including eight in Northern Ireland and two in the Republic of Ireland. They represent a wide array of major vehicle brands, including but not limited to Jaguar Land Rover, Audi, Vauxhall, Nissan, Renault, Peugeot, Aston Martin, Bentley, BYD, CUPRA, DS, Lotus, Ferrari, Maserati, Toyota, Kia, and Dacia. This extensive portfolio allows them to cater to diverse customer preferences, from prestige and
luxury cars to more affordable models.
Beyond vehicle sales, Charles Hurst is committed to providing a comprehensive motoring experience. Their dealerships offer a full range of aftersales provisions, which include fully stocked parts departments, vehicle servicing, MOT testing, and accident repair facilities. They emphasize a "total quality service" and strive to foster "Customers for Life" by meeting evolving motoring needs throughout a customer's life, from their first car to family vehicles and executive upgrades.
The company is part of the UK and Ireland motoring retailer Lookers Group, having been acquired in 1996, but it has retained its well-established trading name. Charles Hurst has made significant investments in its operations, including new showrooms and sustainability initiatives. They are also working towards making their entire estate carbon neutral and becoming a leader in electric vehicle offerings and infrastructure. The company prides itself on its dedicated and trained staff, customer service, and continuous innovation within the automotive industry.