Tend Dental is a brand with a mission to reinvent the dental experience, making it more patient-friendly, transparent, and comfortable.
Tend Dental Cobble Hill is one of its multiple studio locations, bringing this modern approach to a charming Brooklyn neighborhood. The clinic is not just a traditional dental office; it is designed to feel more like a hospitality-inspired space, with a calm, aesthetically pleasing environment that aims to reduce the anxiety often associated with dental visits. This design-first approach includes a welcoming reception, a "Brushery" for freshening up, and private suites equipped with ceiling-mounted TVs and headphones for patient comfort.
The clinic offers a comprehensive range of dental services, including general checkups, cleanings,
cosmetic dentistry, orthodontics (like Invisalign), and restorative procedures such as implants and
veneers. They also provide emergency services for urgent dental needs. A key part of the Tend philosophy is transparency and patient education. They use advanced technology, such as digital x-rays and voice recognition software for charting, to provide accurate diagnoses and allow patients to see their own dental records and images on a screen. Pricing is also made clear upfront, with a focus on evidence-based care and a compensation model for dentists that is not based on procedural volume, which is intended to build trust and ensure patients receive only the necessary care.
Tend emphasizes convenience through its "phygital" model, which blends physical care with a digital experience. Patients can book, reschedule, and manage appointments online or through an app. The clinic also focuses on the patient's overall health, including taking blood pressure and discussing lifestyle factors that can affect oral wellness. The brand's commitment to a "no-judgment" philosophy and a customer-centric experience sets it apart in the dental industry.
